- Client
- Bloomberg Media Studios × Dubai Economy and Tourism
- Year
- 2026
- Length
- 0:30
- Atif Balouch
- Director of Photography
Why is Dubai emerging as a longevity hub?
Part of the Dubai Shapes series, this film follows Dani Afiouni, an extreme athlete and entrepreneur who has turned his passion for maximising human potential into an innovative business that pushes the boundaries of longevity. It explores how Dubai has given him the platform to push boundaries, shape his industry and keep striving for more.
Longevity is becoming about more than healthcare. It is also about how cities support innovation, technology and a better quality of life. In Dubai, the ability to test new ideas, adopt new technologies and move quickly is helping create new possibilities for the future of human health.
Created in partnership with Dubai Department of Economy and Tourism.